LG_G_FlexEarlier this week, LG hosted a special event in Hong Kong to launch their eagerly anticipated LG G Flex smartphone. The LG G Flex is LG’s debut curved smartphone and will rival Samsung’s curvy Galaxy Round which is currently only available in Korea. The G Flex will be available to buy in Hong Kong from next week and will be rolled out throughout Asia very soon. It’s expected that the LG G Flex will be launched in Europe in early 2014 so we thought we'dtake a closer look at the LG G Flex and what it has to offer.

The inspiration behind the G Flex’s design is that the flexible curved design is a more natural and optimum shape for use with the average person’s face. As a result the Flex’s voice and sound quality are improved and it’s comfortable for most users to hold. The curved shape also means that it fits well into your back pocket and the strong and flexible build makes it robust and able to withstand more knocks than most handsets. Another great feature is the G Flex’s back cover which has the ability to ‘self-heal’ and get rid of any minor scratches.

The LG G Flex has an impressive 6-inch 720p OLED flexible display. The innovative curved flexible display technology also offers great viewing angles for watching films, videos and gaming. It’s particularly effective when viewed in landscape mode thanks to its large screen. The G Flex also boasts the mobile phone world’s first ever curved smartphone battery which at 3500mAh packs in a huge amount of power which will certainly keep it going all day long.

Inside the LG G Flex operates on a 2.3GHZ Qualcomm Snapdragon 800 quad-core processor alongside 2GB of RAM and offers 32GB of onboard storage. It currently runs on Android Jelly Bean 4.2.2, it’s likely that it will be able to be upgraded to run on Android KitKat in the near feature.

The LG G Flex comes with a 13-megapixel autofocus camera with an LED flash. The camera features include HDR, face detection and simultaneous video and image recording at 1080p and 60 frames per second. The front camera is 2.1-megapixels and also records at 1080p (30fps).

All in all, it's a pretty impressive package and indicative of the renaissance that LG is making in the smartphone market.

So what do you think - has the time of the curved smartphone arrived?