iPhone 12, 12 Pro, 12 Pro Max and 12 Mini, here's what you'll be getting 

While every mobile tech giant has its signature launch event, either on its own or at major tech shows like E3, the Apple event is always the most hotly anticipated. While a range of new launches takes place, particularly in the realm of smart devices and Siri upgrades, the real news is always in the launch details of the latest iPhone.  As Apple's flagship brand, the iPhone is usually a testbed for the latest Apple technology, and showcases the peak of what's possible in the smartphone market, especially when it comes to video and photography, so all eyes are on the launch event. So what's new with the iPhone 12 and it's various variants? Let's take a look.

iPhone 12

While the iPhone 12 is an upgrade in just about every area, the major story regarding this model is that it's Apple's first 5G compatible smartphone. Apple are a bit late to the party in this regard, but it claims to use more 5G bands than any other, so it's also capable of working just about anywhere in the world that has 5G. In fact, the a 5G iPhone is probably just what the market needs to really kickstart the 5G revolution.  In terms of style there isn't a huge amount of difference vs the iPhone 11, and you'll certainly recognise the styling around the screen, frame and volume buttons if you've seen a new iPad. However, for the casing, Apple has opted for a more classic design in terms of the phone's shape (similar to the more rectangular iPhone 5s style).  Apple have also introduced Ceramic Shield to the screen which helps make it up to 4x stronger if it's dropped.  The 12 is also 11% thinner, 15% smaller and 16% lighter than its predecessor.

Under the hood, many of the performance statistics are shared with the iPad Air, based on the already announced A14 chipset, which nevertheless delivers a 40% more powerful CPU than the iPhone 11 that Apple is calling the 'most powerful smartphone ever'. While that remains to be seen (although there is no doubt it is at the top end of smartphones available), you'll definitely get all the benefits of Apple's latest software update, as it come pre-installed with iOS 14.

The camera setup is also an improvement on the iPhone 11, with the iPhone 12 sporting a wide and an ultra-wide lens, while it's packed with image enhancing technology powered by Smart HDR 3. With a 6.1 inch screen and a higher 2532 x 1170 resolution powered by a Super Retina XDR display, you also get twice the number of pixels possible on the iPhone 11. Memory sizes start from a low of 64GB and run up to 256GB.

View iPhone 12 deals here

iPhone 12 Mini

Alongside the iPhone 12, Apple also announced the launch of the iPhone 12 Mini, which really does take the standard iPhone 12 and put it in a smaller package. Clearly that means you sacrifice some screen size (5.4in vs 6.1in), but aside from that difference you get exactly the same technology within the phone as you do with the standard version. This includes versions available in the same memory size of 64GB to 256GB.

Unlike in other Mini models, there's no compromise, and it really is just an iPhone 12 for those who value compactness above all. It also allows Apple to refer to it as the smallest and most powerful 5G compatible phone on the market, which makes it ideal if you travel a lot and want to power of 5G available to you without taking up too much space.

As well as the same camera that the iPhone 12 uses, the Mini also comes with the same Deep Fusion image correction software, which optimises every picture you take pixel by pixel to make sure it's perfect.

The iPhone 12 Mini launches at Chitter Chatter mid-November.

iPhone Pro and Pro Max

In contrast to the Mini, the Pro and Pro Max are the supersized version of the iPhone 12, and here you really do get a different standard of phone in many ways, particulary when it comes to the display and camera/video features - if you want the very best camera tech that Apple offer, these are your models to go for. The difference is easily noticeable in just the finish, which is stainless steel rather than the aluminium of the iPhone 12, and the 12 Pro and 12 Pro Max are both slightly bigger than their equivalents in the iPhone 11 series. Significantly, this makes the iPhone 12 Pro Max the biggest smartphone that Apple have ever released. The screen also uses the same technology, though it is slightly larger, and includes an even further improved version of their Ceramic Shield technology, which Apple claims is 4x stronger than the technology used in the iPhone 11.

While the internal performance is largely the same, except for a boost in memory that runs from 128GB to 512GB, the biggest tech upgrade is in the cameras, which adds a third telephoto lens to the wide and ultra-wide lenses that the iPhone 12 pack in. This extra lens is backed up by even more advanced technology within the phone such as Deep Fusion and Smart HDR, as well as technology that will enable the phones to shoot in Dolby Vision HDR and edit in it directly from the photos/video app.

View deals on iPhone 12 Pro and Pro Max (the Pro is available now, the Pro Max arrives in November)

More from Chitter Chatter…

Come and say hello