This week saw the launch of HTC's new top of the range smartphone simply called the HTC One.

Expected to offer some tough competition for Samsung’s Galaxy S3 and the iPhone 5, we have the low-down on all you need to know on this rather fantastic new android phone.

Starting with the design, the HTC One looks the part with a lovely solid aluminium handset with tapered edges that's fairly light in weight and houses a 4.7-inch screen.  Dual ‘BoomSound’ stereo speakers with powerful built-in amps are found on the front of the phone which delivers superb sound and less distortion so you can share your music or watch films with great sound quality. The super-sharp screen boasts an amazing 468ppi resolution compared to 326ppi for the iPhone 5 and 306ppi for the S3. The handset also features ‘Sense Voice’ which means that it’s easier to hold a conversation when you’re in a noisy environment as the in-built dual microphones will detect background noise and will automatically boost the caller’s voice to compensate.

The HTC One runs on Android 4.1 Jelly Bean and is powered by the latest Snapdragon processor, the 1.7GHz Qualcomm Snapdragon 600 Quad-Core with an internal memory of 32 or 64GB which will make it one of the fastest and most powerful smartphones on the market.

The home screen has a tile-style of layout with news and social media feeds via HTC’s BlinkFeed and, as with most Androids, this can be customised to your personal preferences. You can also use the handset as a TV remote control and channel guide with the option to set notifications to alert you when your favourite programs are about to start.

The rear facing ‘UltraPixel’ camera captures 300% more light and offers continuous shooting and VideoPic. There are five types of automatic ‘smart flash’ and 1080p full HD video recording. The UltraPixel camera is 4-megapixel in size but the individual pixels are larger than usual and its light-capturing abilities means that photos are sharp and of a decent quality. It’s particularly good at taking photos in darker or poor-light conditions. The smaller megapixel count will also mean smaller sized files for your pictures and videos which will result in faster upload times onto your social networks and also the benefit that they will take up less space on your phone.

The HTC One phone is due to be available in the UK from the middle of March and is 4G compatible.